WELCOME TO
 
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Demystifying the world of finance to help women build wealth

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BUT FIRST, SAVE 10

 
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Pay Yourself First.
Change Your Life.

Young women are funneled into an economic system designed to rob our freedom, little by little, leaving many living paycheck to paycheck. Mere months in the “real world” transform the dreamy and ambitious to the beat down and stressed. What if sidestepping that funnel of dread isn’t as hard as we think?

Unlike other budgeting books that hinge on self-judgment and financial deprivation, But First, Save 10 teaches a simple system designed to yield abundance and joy. Buck that unfulfilling job, start your dream business, or plan retirement on your own terms—this system is your ticket to a life of true freedom, however you define it.

 
 

Ladysplaining Money Simplifies the financial WORLD for women through:


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Financial Planning

Fixed-fee, conflict-free financial planning that addresses your unique goals so that you can build wealth and spend with peace of mind

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Speaking

Bringing the world of finance alive for women and inspiring them to take charge of money

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Education for Physicians

Helping physicians pay off student loans, save, and invest tax-efficiently to build wealth

 

EDUCATION. AWARENESS. ACTION. IT'S ALL HERE.

Achieving financial freedom isn't as daunting as it seems. It can even be fun!
Some financial topics need a little more time, and this is the exclusive place to be “in the know” on the most important financial challenges and opportunities.

 

MEET THE ‘SPLAINER


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Sarah Catherine

Gutierrez

Sarah Catherine Gutierrez is a speaker, writer and owner of a financial planning company, called Aptus Financial. She is passionate about demystifying the financial world to women so that they can focus on the most important thing we need to do: save money for our future selves. There is no one better equipped to explain the financial world than someone who came from analyzing investments, and she has chosen to bring women to the world of finance through humor, honesty, plain English, and at most of her hosted events, with a fair amount of wine and chocolate.

She lives a beautifully simple life in Little Rock, Arkansas with her husband, Jorge, and their three kids, Marco, Max and Lucia. She hopes to one day have a dog (but hasn’t convinced her husband of that yet.) SC and Jorge own a salsa dance venue in the heart of the Rivermarket district in downtown, Little Rock, where they share their passion for dancing. It is at that venue that SC educates women on money and helps them make daring commitments to save for the future.

 

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Taking the confusion out of paying off debt, saving & investing


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 WANT PERSONALIZED SUPPORT?

Sarah Catherine and the Aptus Financial team can work with you to create a plan for your finances that aligns with your values and goals.